Introducing a New CMS Solution for Oracle Eloqua Campaigns
Oracle Eloqua is a powerful marketing automation platform that enables businesses to manage campaigns, automate workflows, and track customer engagement across multiple channels. However, it has long had a critical gap: a modern approach for building and managing structured content, landing pages and emails.
CX Content / Oracle Content Management (OCM) filled this gap by providing a centralized, version-controlled repository for branded assets and templates — fully integrated with Eloqua with it's own email builder platform. But with OCM reaching end-of-life in December 2025, marketers are once again facing the challenge of efficiently managing content within Eloqua and where to migrate their existing content.
Introducing CM Box
Our purpose-built solution designed to replace OCM and deliver an even better experience. CM Box empowers marketers to easily create, manage, and deploy landing pages and emails into Eloqua from CM Box. Enabling reuse of branded, version-controlled templates — ensuring consistency, speed, and flexibility for your team to collaborate and roll out faster.
In this post we are going to review:
- Why CM Box enhances Eloqua for Marketeers?
- How it's designed to make your life better?
Why CM Box enhances Eloqua for Marketeers?
CM Box is a versatile, cloud-native platform designed to help marketers, developers, and business users manage and deliver engaging digital experiences. It acts as a centralized content management system (CMS & DAM) for building landing pages, emails, and more, providing the version control, asset management, and content personalization tools that Eloqua users need.
Built with an API-first, headless architecture and low-code/no-code builder for Emails, Sites, Portals & Landers, CM Box allows teams to quickly create, manage, and deploy digital content without sacrificing governance, security, or performance across multiple channels.
How CM Box Replaces and Improves on OCM
CM Box not only fills the gap left by OCM, it improves upon it in critical ways:
- Faster Performance: With a modern architecture, CM Box delivers content management speeds up to 60x faster than OCM.
- Simplified Migration: CM Box includes a one-click asset migration tool, enabling organizations to move content from OCM quickly and efficiently to Object store or to Oracle WebCenter Content (ECM) platform.
- Enhanced User Experience: Marketers and content editors can now bundle and deploy landing pages, & email updates in minutes, dramatically accelerating time-to-market, whilst retaining a centralised platform to globally manage brand across all campaigns.
Why CM Box is Built to Enhance Eloqua
CM Box is deeply integrated with the Oracle ecosystem, including Oracle Eloqua, Commerce, and other CX applications. It was purposefully engineered to:
- Support Eloqua’s need for centralized, version-controlled content.
- Enable marketers to easily build and manage landing pages and emails using branded templates or create their own from scratch.
- Offer modern innovations like AI-driven search, auto-tagging, and semantic content discovery, to make Eloqua-based marketing even smarter and more efficient.
- Enables large content storage +100gb/file & video streaming support
- Conversion service to optimise images, create rendition sets and generate multiple formats for device specific channels.
- Auto-generates PDFs and preview renditions for users to access directly.
- Package and publish your campaigns and create new packages from existing campaigns to enable smooth future rollouts with content tweaks & promo materials.
- Security enables teams to manage and access their own campaign content and only release published the right content and the right time.
It Lets' you and your team escape the dreaded shared network drive and shared marketing USB Keys..
With CM Box, Eloqua users not only regain the content management capabilities lost with OCM’s retirement — they gain a faster, more powerful, and future-ready platform to fuel their marketing success.
How it's designed to make your life better?
CM Box uses a modern approach to building landing pages and emails with a modern Page and Email builder platform which uses Content Blocks that allow developers to create rich content experiences whilst marketeers focus on delivering key content messages to their users providing them a no code platform to easily add and order content blocks and create copy for.
Marketing Design & Tools Integrations
CM Box also has direct integration with Adobe Creative Cloud - so your repository of content acts like an Adobe Cloud Drive. This allows you and your teams to edit and save adobe files such as photoshop directly back to CM Box which automatically generates rendition sets to be used in your campaign.
If you prefer Canva although not yet released it is on our roadmap, and we hope to release it shortly -
You can learn more about content blocks & site building with CM Box here:
or... tune into our podcast episode that explains how CM Box simplifies page creation: https://creators.spotify.com/pod/show/fishbowl-solutions/episodes/CM-Box-SiteBuilder-Meets-AstroJS-A-Web-Dev-Deep-Dive-e31k5j9/a-absvrhq
Oracle WebCenter Integration
While CM Box can operate as a standalone platform, enterprise customers will benefit most from deploying it on top of Oracle WebCenter. This integration delivers a unified experience that bridges the gap between marketing and corporate content operations.
With CM Box, your editorial and marketing teams can easily manage campaigns, build landing pages and emails, and maintain branded collateral — all within a modern, intuitive interface. At the same time, corporate teams can leverage WebCenters strengths in records management, workflow automation, and enterprise-grade document management.
By centrally hosting content through WebCenter and powering content delivery with CM Box, organizations gain the best of both platforms: agility for marketers and governance for enterprise IT.
Why CM Box + Eloqua Is the Future of Marketing Content Management
It combines the ease of a no-code platform with the power of an enterprise-grade CMS, enabling marketing teams to move faster, stay on brand, and deliver personalized experiences with confidence. Whether you’re building landing pages, crafting email campaigns, or managing complex content marketing libraries, CM Box offers an intuitive, performant, and scalable platform — all deeply integrated with the Oracle CX stack.
Providing you:
- Speed: Dramatically faster performance than legacy tools, enabling real-time content updates and campaign agility.
- Simplicity: A modern content and email builder built for marketers, supported by developer-friendly content blocks for rich experiences.
- Scalability: Enterprise-ready features including version control, role-based access, multi-channel output formats, and large asset handling.
- Seamless Migration: OCM users can transition quickly with one-click asset migration and continued use of Oracle WebCenter for content governance.
- Smart Features: AI-driven tagging, Adobe Creative Cloud integration, video streaming, and campaign packaging streamline every part of the workflow.
- Built for Eloqua: Designed with Eloqua’s structure, users, and use cases in mind — not just a CMS, but a campaign engine booster.
CM Box helps you leave behind the frustration of scattered folders, manual asset management, and disconnected campaign tooling. With everything in one place, your teams can collaborate efficiently, publish confidently, and scale your marketing operations with ease.
As Oracle evolves its ecosystem, CM Box ensures your Eloqua marketing stays future-ready, content-driven, and campaign-optimized.
Tune in to our podcast:
Learn more by listening to our podcast hosts on "Introducing CM Box: The Future of CMS for Oracle Eloqua."